The Otarian boutique fast casual restaurant chain is part of the Oswal Projects group. It is a privately owned venture headed by Mrs Radhika Oswal herself. It has been a long standing passion of hers to see a restaurant offering that is both tasty and beneficial to the environment.
The Otarian chain is being launched in New York and London with a vision to expand in to other geographies over time. In the USA Otarian US Inc. has been created to run the USA operations and in the UK Otarian London Ltd has been formed for a similar purpose. Over the last few years several million dollars have been invested in to the Otarian project. Investment has been made on an R&D level to develop an offering that will appeal to consumers. Moreover a wide range of consultants have been brought in from Australia, USA, UK and Europe to ensure that the correct ground work has been done to bring this project to life.
A thorough analysis has taken place on Carbon Footprints and the comparative impact of several industries on the environment. From this data a Carbon Footprint Saving Tool has been developed for the Otarian chain, clearly showing consumers the Carbon Saving of dining at Otarian on a comparative basis. A substantial amount of research has also taken place on the packaging and supply chain front to ensure the business meets its environmental KPI’s.
Otarian has managed to set itself above industry averages particularly on its environmental front. An enormous investment has also been made in fashioning the brand Otarian to ensure that it has an engaging appeal to the target audience. By working with the best in class experts, Otarian is able to give consumers a unique experience and lead a worthy cause at the same time, protecting the environment. The business has been invested on a long term basis and has managed to create a business model that is both profitable whilst being passionate about the environment. Otarian is leading in this endeavour and we invite you to share the journey with us.